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Journalism - Entrepreneurship@Journalism: Surveys & Focus Groups

A resource guide for journalism/media entrepreneurs

Resources for Designing Surveys & Conducting Focus Groups

Library Resources for Conducting Focus Groups

Resources for Designing Surveys

  • Iarossi, G. (2006). A User's Guide for Managing Surveys, Interpreting Results, and Influencing Respondents. (electronic resource). Washington : World Bank Publications.
  • Lavrakas, P. J., (ed.) (2008) . Encyclopedia of survey research methods. (electronic resource) Thousand Oaks, CA : Sage Publications; New York, New York : Oxford University Press.