Includes market research reports for the US. Reports cover a variety of sectors including consumer goods, travel and tourism, financial industry, internet industry, retail, and food & drink. Also included are management and company reports for companies mentioned in the reports. In order to use Mintel, you must first agree to the terms of Mintel Academic Access.
Provides full-text for nearly 2,200 peer-reviewed and trade business journals. Also included are company profiles, industry reports, market research reports, and SWOT analysis.
Provides reports for all of the industries in the United States as categorized by the North American Industry Classification System (NAICS). It also includes reports on industries in Australia, Canada, China, Mexico, and the U.K.
Now that you have an idea, you need to learn about and understand:
Follow the Quicklook Commercial Assessment steps using resources below and those listed within each step to become familiar with each of these groups.