Marketing: Online Resources

This resource, provided by the U.S. Census Bureau, contains demographic and economic data. Using the advanced search option, you can search by NAICS code to find industry data.

QuickFacts provides statistics for all states and counties. Also for cities and towns with a population of 5,000 or more.

Contains data on buying habits, income and consumer unit characteristics.

Conducted every five years--offers data on national and local economies.

This website provided by the Missouri Department of Economic Development.

From the website: "Founded in 1961, the Marketing Science Institute is a nonprofit, membership-based organization dedicated to bridging the gap between academic marketing theory and business practice."

From the website: "The American Time Use Survey (ATUS) measures the amount of time people spend doing various activities, such as paid work, childcare, volunteering, and socializing."

This resource contains over 7,000 advertisements from 1911-1955.

The website of the brand consultancy Interbrand--this site contains relevant blog postings and more. Also of interest is their yearly ranking of Best Brands.

The website for the magazine, Advertising Age, which provides marketing news and more!