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Newshub and Creating Graphics

Introductory video

This video refers to Wysija, which is the original name for MailPoet (it changed names recently).

The first part of this video deals with changing settings and managing subscriber lists, which you will not need to worry about.  Watch the last part (it should start automatically around the 5 minute mark) to see the drag and drop features.

Choosing a Template and Getting Set Up

From the WordPress side menu, click MailPoet.  You’ll see a list of newsletters.  Find the ones that say TEMPLATE.  Hover over the template of your choice, and click Duplicate.

For most purposes, use the Engaging Email template of your choice (message or update as appropriate).

A screen will show you some choices for getting your email set up.

  1. Keep the radio button set to Standard newsletter (at the top of the page).
  2. Change the subject line to something of your choice.  5 Ingredients to Cook Up an Engaging Email Subject Line
  3. Keep the selected list set to Marketing Team.
  4. Click the Next Step button.

Email Layout

The second screen will show you the layout for your email. Important: when you’re working in MailPoet, it will NOT autosave your work!  Click on the save button frequently. (located at the bottom of your email)

  1. If you are working with an engaging email (as opposed to a newsletter), you can change the header to one of the choices provided in the Images tab.  Refer to the video above for a demonstration.
     
  2. Remove the placeholder text and WordPress post by hovering, then clicking on the gray X. 

     
  3. Drag and drop a new WordPress post from the side menu.  You have some options for how the text displays.  Click on Display and Insert Options (next to the blue button). 


     
  4. The most useful option allows you to choose whether you want to display a full post in the email, or just an excerpt with a link to the post on the blog. Usually we will use excerpts, but if there’s an urgent announcement people need to see (or a very short post), you can use the full post option.
     

     
  5. Once you have the email looking the way you want, send a preview to yourself (at the bottom on the email).
     
  6. Check the links in the preview and make sure everything is working the way you want it to.
     
  7. Once you’re satisfied, click the Next Step button.

Previewing and Sending

The last screen lets you do a final check before sending your email.

  1. Check over all of the information, then send a final preview to yourself. 
  2. After you’ve done that, click the blue Send button at the bottom of the page.  This will activate your preview and send a copy of your email to the Marketing Team.
  3. You can now forward your copy of the email to faculty, students, listservs, and whoever else you would like!