Library Guides: Journalism Subject Databases and Resources: Business and Industry Research

Market Research and Databases

BCC Research
Provides access to market research reports and market forecasting in mostly STEM centered areas – advanced materials, plastics, biotech, healthcare, pharmaceuticals, sensors, chemicals, nanotechnology, and other emerging technologies. Over 250 research reports are published annually.
Mintel
Includes market research reports for the US. Reports cover a variety of sectors including consumer goods, travel and tourism, financial industry, internet industry, retail, and food & drink. Also included are management and company reports for companies mentioned in the reports. In order to use Mintel, you must first agree to the terms of Mintel Academic Access.

Reports discuss market drivers, market size & trends, market segmentation, supply structure, advertising and promotion, retail distribution, consumer characteristics, and market forecasts. Also included are management and company reports for companies mentioned in the reports.
Free account can be created for personalization.
Date Coverage: 2001-date
Maximum Users: Unlimited
Truncation: Automatic
SimplyAnalytics
Provides over 100,000 data variables for use in creating thematic maps and tables. Data can be viewed by state, congressional district, city, county, ZIP code, census tract or block group. Note: You are not required to create an account. Click “Sign in as a guest” to access. Only create an account if you want to save your work in the system. Please note: You do not need to make an account to access this database.

Business and Industry Reports

Business Source Premier
Provides full-text for nearly 2,200 peer-reviewed and trade business journals. Also included are company profiles, industry reports, market research reports, and SWOT analysis. To easily find company profiles construct your search term like: "Marketline Company Profile: Company Name"

Date Coverage: 1922-date

Maximum Users: Unlimited

Truncation:
Truncation: *; Wildcard: ?
Cabell’s Business and Computer Science Directories
Covers subjects such as accounting, economics, finance, management, and marketing. Also provides information on publication guidelines, type and number of external reviews, acceptance rates, ISSN's, and submission processes.
Factiva
Provides access to newspapers, journals, magazines, television and radio transcripts, photos, etc. from nearly every country worldwide in 28 languages. It also contains business and financial data on companies from around the world. Note: Off-campus users must use the VPN for access.

Also includes continuously updated newswires.
Date Coverage: Varies
Maximum Users: Unlimited
Truncation:Truncation: *; Wildcard: ?

License terms restrict access to MU students, faculty, and staff only.

User's Guide: http://proquest.libguides.com/factiva
IBISWorld
Provides reports for U.S. industries as categorized by NAICS. It also includes reports on industries in Australia, Canada, China, Germany, Ireland, Mexico, New Zealand, and the U.K. For the U.S., includes state industry reports and economic profiles.

Research reports contain trends, statistics and analysis on market size, market share of competitors, and industry growth rates. Performance analysis includes emerging industry trends as well as recent production performance and 5 year forecasts. Each comprehensive study also examines details such as; the barriers to entry, operating cost structure (industry averages), technology & systems, and domestic & international markets. Tables and statistics include: Industry revenue, exports, imports, wages, and number of companies in the industry.
Maximum Users: Unlimited
Tutorial: http://proxy.mul.missouri.edu/login?url=https://clients1.ibisworld.com/about/us/videos/
Market Atlas
Mergent Market Atlas offers a wealth of detail on company financials, ratios, business segments, descriptions, sustainability, officers and directors. It provides access to a multitude of company, industry, index, ESG and economic data views and reports.

Coverage includes: history, business description, properties, subsidiaries, officers, directors, long-term debt, Moody’s rating, capital stock, income statement, balance sheet, statements of cash flow, auditors, exchange and ticker symbol, number of employees, number of shareholders, address, telephone number, annual stock price ranges, trustee, registrar, transfer agent, stock splits, annual meeting date, Moody’s news reports, and direct, real-time access to the EDGAR, the SEC website which includes are annual, quarterly, and special corporation records.
Date Coverage: Current
Maximum Users: Unlimited
Truncation: Truncation *
NetAdvantage
NetAdvantage provides information on companies, industries, stocks, mutual funds and the economy. Sources include Industry Surveys, Stock Reports, Bond Reports and Corporation Records.

Date Coverage: Current

Maximum Users: Unlimited