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Marketing 8280: Research for Marketing Decisions: Country & Culture

Country Overviews

Background Notes
From the U.S. Department of State, this provides information on the history, economy, foreign relations, political conditions, and government for over 190 countries.

BBC News Country Profiles
Includes an overview of recent history and the current political situation of each country, basic facts, and a media overview.

Business Source Premier
Enter the name of your country in the search box and under "Limit Your Results," set the "Publication Type" to “country report.”  You'll get many different titles, but a good one to look for will have Business Forecast Report in the title. 

Gale Virtual Reference Library
You'll find online reference books on your country with information on topics such as diet, customs, geography, etc.  Under "Advanced Search" enter the name of your country in the box to the right of "Document Title (ti)" and click "Search."

globalEDGE
Gives statistical data for 201 countries around the world. In addition to statistics, historical, economic, and political conditions are available.

World Factbook
Courtesy of the CIA, this source provides information on the history, people, government, economy, geography, communications, transportation, military, and transnational issues for 267 world entities.

Social Customs

Try these titles to find information on social customs: